Digital strategy & design

House of Madison
Corporate Animation

This animation is created to celebrate Madison’s brand opening in Singapore. It reviews Madison’s achievement over the past years, shares the joy of expansion and ensures the public that Madison will continue to provide groundbreaking retail experience.

The central theme of the animation adheres to the four pillars of The House of Madison which are experiment, play, inspire and fulfill. The illustration is fun and playful, alongside with a simple storyline, it appeals to the audience and creates a joyful atmosphere for the celebration of brand-opening.

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