Marketing communications

Year of Horse

For 2014 was the year of horse in Chinese culture, we aimed to produce a creative corporate gift for our clients. Then we came up with the idea of using the horse to produce a desktop calendar, which is functional yet meaningful to tie-in the theme with the year of horse. To enhance the visual impact, we designed 12 horses with eye-catching colors and shapes. We also introduced 12 meaningful Chinese characters representing different horse type for the character, which demonstrates the profound Chinese culture in a creative way.

With the creative paper structure and the eye-catching designed horse, this calendar can be an interesting display in your office or at home. We wish this calendar will bring prosperity, good health and many good fortunes to the recipients throughout the year.

Award :
- A’ Design Award (Italy) 2014 - Silver

Relevant projects: